Have you ever thought about how the meaning of colors across cultures can vary? Certain colors are often popular for specific holidays or occasions. For example, you will see red all over during Chinese New Year because it is related to good fortune.

The meaning of colors can also impact marketing choices. As a result, that same red might be used in Chinese wedding marketing but white is the more appropriate color in the US.

Similar to numbers and language, colors matter! Cultural Mixology invites you to learn more about the context of colors across cultures in the infographic below: